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Why In-person Networking is Far From Dead



The internet has changed the way we interact with each other. Social media allows us to build a community of like-minded people through shared interests. Professional networking sites allow us to connect with professionals in our field or industry.



But while this technology enables new ways of connecting, it's not an adequate replacement for in-person meetings or events. In fact, there are many ways that in-person networking can be much more effective than the virtual kind:

  • Networking is a great way to learn about opportunities.

  • Networking is a great way to learn about potential partnerships.

  • Networking is a great way to learn about potential clients.

You'll expand your visibility in your industry and make a name for yourself.

If you’re looking to expand your visibility in your industry and make a name for yourself, then networking can be an incredibly powerful way to do so.

  • You can meet people you might not have met otherwise.

  • You can make new contacts.

  • You can network with people who can help you grow your business or even just get through an everyday task more easily—like getting your printer fixed!

What's the bottom line?

In-person networking events may not be for everyone.


If you feel nervous or uncomfortable about the idea of approaching someone and starting a conversation, it’s best to start small with a friend or family member. They can help build your confidence, and then once you’re more comfortable, you can go out on your own at larger events like meetups and conferences.

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